Managed Attribution

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Why DIY is DOA When it Comes to Managed Attribution

As nationwide stay-at-home orders extend further into the spring, we’ve all had the extent of our creativity and adaptability tested. We’ve attended virtual happy hours (let’s be honest, not as fun as they were in March), whipped our coffee (tastes fine; worth the Instagram post), and baked bread (both sourdough and banana, not bragging). At this point, it’s clear that there are few...